Austin has no shortage of personalities with a large social media following. From food to motherhood, we've got you covered on Austinites that have blown up on Instagram.
Here are 15 Austin-based female influencers you may want to check out.
1. Rachel @austinfoodstagram
In five years, Rachel Holtin grew her Austin food Instagram page to over 91,000 followers. She made the account to post photos of her food adventures in Austin and gained popularity quickly. She has since made Austin Foodsta, a blog.
2. Koko @atasteofkoko
Starting out as a blog in 2010, Jane Ko, known as Koko, has expanded her platform to social media with over 77,000 followers on Instagram. She posts about different restaurants around Austin, as well as lifestyle content.
3. Kelsey @somuchlifeblog
Kelsey Kennedy started her So Much Life blog in 2016 as a helpful guide to the best restaurants and fun things to do in Austin. While still featuring the same kind of content on her Instagram, it has gained over 27,000 followers.
4. Camille Styles @camillestyles
Popular Austin influencer Camille Styles has racked up 165,000 Instagram followers over the years. She is the editor-in-chief of CamilleStyles.com. Her Instagram page features lifestyle content, including home design and her everyday life.
5. Ava @ava.gg
Video game and lifestyle influencer Amanda Myddleton, known as Ava, is a popular Twitch streamer with a YouTube channel. Her Instagram page has over 81,000 followers, featuring her travels and video games.
6. Rachel @rachelprochnow
Lifestyle blogger Rachel Prochnow spreads positivity in her Instagram captions. Her pastel-colored themed Instagram page has almost 40,000 followers.
7. Emily Herren @champagneandchanel
With a whopping 1 million followers, Emily Herren, showcases herself in effortless outfits available for purchase.
8. Ashley @dtkaustin
Stylist and Dressed to Kill owner Ashley Hargrove has grown an Instagram following of 155,000 followers. Her page follows a strict black and white atheistic of outfits and accessories.
9. Larissa Kate @larissalampiteli
Designer Larissa Kate launched her brand Larissa Kate Lingerie in 2016. Her Instagram showcases her style and designs she creates. She has gained over 18,000 followers.
Health and Wellness
10. Jo @joplacencio
Co-founder of women empowerment group Glam Soriee, Jo Placencio has a pink aesthetic on her Instagram feed with health and wellness products, as well as fashion. Her page has 141,000 followers.
11. Natalie Paramore @natalieparamore
Natalie Paramore found her passion for writing and taking photos in 2011 when she started her blog. Her Instagram, filled with healthy eating, her baby and fitness, has almost 25,000 followers.
12. Olivia @livvylandblog
Olivia Watson, lifestyle blogger of Livvy Land, often used to post about style but since having her child, her Instagram and blog contain a lot more mommy and family content. She has 311,000 followers.
13. Sarah @deliveringmotherhood
Mother of three Sarah Viebrock is a labor and delivery nurse, as well as the motherhood content creator of Delivering Motherhood. Her content aims to help moms with living a healthy and balanced life. She has gained almost 57,000 followers.
14. Lee Anne Benjamin @leeannebenjamin
Home and style guru Lee Anne Benjamin posts home decor and fashion on her Instagram that has 459,000 followers. She has a blog Life by Lee and Youtube channel with fashion and home tips. Her husband Dylan Benjamin also runs his own blog and Youtube channel.
15. Erin Ruoff @hi_lovely
Erin Ruoff, home and lifestyle blogger of Hi Lovely, often features home design on her Instagram. She has over 45,000 followers on Instagram.
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When Facebook first came to Austin in 2010, it had just over a handful of employees based here.
Now, after a surge in the Austin employee headcount, the acquisitions of Instagram and WhatsApp and a name change by its parent company to Meta, preparations are being made for its most striking local office yet.
A drone video taken by Austonia shows the building Meta will occupy, Sixth and Guadalupe, is well into the process of rising up to its full form as a contender for the tallest building in Austin if a 74-story project at 98 Red River St. doesn’t beat them out. Once it's completed in 2023, it’ll have 589,112 square feet of office space and nearly 350 units of residential space.
Ed Muth, Gensler principal-in-charge of the project, says it’s one of those buildings that only comes along every so often.
“However, it seems like in Austin, we have more and more of them that continue to happen,” Muth said. “But this one is very special for us. It’s a combination of three or four building types together with the parking garage, the office and the residential piece all with a ground-level that has retail in it and everything else that makes the building function.”
All these pieces coming together are captured in real-time with a camera documenting the building’s ascent.
A fan cam for the construction process is fitting for a tower poised to be 66 floors. But Sixth and Guadalupe is more than just its height.
“At the end, you get great views out of the residences and the office space is just incredible because of the floor plate size and just the convenience in downtown,” Muth said. “I don't know that there's anything like it or there will be like it for a while in the marketplace. This is gonna set the standard.”
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PORT ARANSAS–This is not Hilton Head or Palm Beach, with white tennis shorts and BMWs at the CVS. It’s quintessentially Texas, a beach where F-350s line up at the town’s three stop lights, and kids from Amarillo stare slack-jawed at “the ocean” for the first time.
Now Father’s Day and the 4th of July approach, and a string of 100-degree days lurk ahead in Austin. Here’s our survival guide to Port A.
The average July high in Austin is 95 and in Port Aransas 90.3.
Cars lined up on the beach during Memorial Day weekend. (Rich Oppel)
Driving from Austin, the trip is 200 miles or more. That can take four to five and a half hours, depending on time of day and route. Three strategies:
- Our favorite: Take toll road SH 130 south to Lockhart and take U.S. 183 to Refugio, left on Texas 774 and follow your navigation to Aransas Pass, then left on Texas 361 to the ferry to Port A. Tips: Leave early. Avoid late Thursday or Fridays. Check the Texas DOT website for ferry wait times, which vary from 15 minutes to an hour.
- Second strategy: If the ferry line is long, detour from Bayside south of Refugio to Corpus Christi and come up Mustang Island on highway 361. This adds about 30 miles.
- A no-toll route: Southwest on I-35 to San Antonio, then south-southeast on I-37 into Corpus, north on 361. I-35 can be nerve-racking getting out of Austin and going through San Antonio. I-37 is blissfully boring. About 250 miles.
On the way in, refill your tank at the H-E-B in Aransas Pass, cheaper by a quarter a gallon than any fuel you’ll find on Mustang Island.
Sights and sounds
As you drive through South Texas you will see fields of pump jacks and wind turbines as well as fields of corn and soybean and red brangus ranches. Near the Port A ferry, huge turbine blades made in Europe are stacked high. This is a working port, but it is fast-changing.
- Check VRBO for a condo. The big condos lining the beach (Aransas Princess, The Dunes, Sandpiper, Sea Gull, Mayan Princess and more) have a few pricey rentals left, with a 2-bedroom typically going for $250 to $700 a night.
- Camp on the beach. Buy a $12 annual permit at the IGA or any convenience store, and park between markers 0 and 62. Bring a sturdy tent; it can be windy. A trailer or RV are even better.
- Rent a cottage off the beach. Scores of new stilt houses and multi-family dwellings were built after Hurricane Harvey laid waste to Port A in 2017. Factoid: The average elevation of Port A is 7 feet. Even cheaper than a Port A back-island rental: Find a place off-island in Rockport or Corpus Christi.
Our favorites are the Venetian Hot Plate, Roosevelt’s, Tortuga and Fins. For a cheeseburger, fries and a beer with a Gulf view, the Beach Lodge. There are 60 restaurants on Mustang Island, and the lines are long in the summer. Get there early or late, or order takeout–which is available at many places. Make reservations at the high-end places. Dress is casual. Anyone with shoelaces is way overdressed.
Fun things to do
- Rent a beach cart. They’ll run you up to $150 a day. Port A is one of the few places in Texas where they can be operated by unlicensed drivers 16 and older. Cart rental places outnumber seagulls.
- Cast a fishing line off the South Jetty, and then watch petroleum tankers and cargo ships glide through Aransas Pass, coming from or going to Corpus Christi docks.
- See hundreds of species of birds at the Turnbull Birding Center.
- Eat seafood at Snoopy’s Pier, overlooking Laguna Madre, on South Padre Island Drive 20 miles south of Port A. Afterward, take the kids to Scoopy’s next door for ice cream.
- Ride slowly along the beach and people-watch, or park and stroll or run along the wide strand. Watch the sunrise at Horace Caldwell Pier.
- It’s red snapper season. Take a head boat out of Deep Sea Headquarters for a $125, eight-hour trip 20 to 30 miles out. Limit out with two 16-inch or larger snapper. Great eating.
Port A has gotten expensive since huricane Harvey. Labor costs are skyrocketing because waiters, cleaning people and store attendants can’t find affordable housing on the island. If you haven’t been there in a few years, expect sticker shock.