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Michael Dell, Kendra Scott and Whitney Wolfe Herd are among entrepreneurs based in Austin. (Dell/Kendra Scott/Bumble)

Michael Dell, Kendra Scott and Whitney Wolfe Herd already know: Austin is one of the top cities in the world for entrepreneurial success.

Austin ranks 11th among 75 international cities and sixth among U.S. cities, according to a new index from the e-commerce support platform Oberlo, which considered categories from infrastructure to financing.

Austin's ranking varied widely across categories. It outperformed in access to global markets (fourth overall), support systems available for female founders (seventh) and government COVID relief (seventh), according to the index. It underperformed in areas of human tech capital (19th), unemployment benefits (31st) and logistics infrastructure (32nd).

The top-ranked city in the world is London, which received a perfect score on the index. The U.S. cities that came in ahead of Austin include New York in second place, San Francisco in third, Los Angeles in sixth, Boston in eighth and Chicago in 10th.


Austin ranked second among U.S. metros in the 2017 Kauffman Index of Entrepreneurship, which has since been retired. At the time, entrepreneurs made up 0.51% of the adult population—or one out of every 200 people.

And the city ranks sixth among large U.S. metros in terms of new business formation per capita, according to the Austin Chamber. There were 3.5 employer firms with less than two years in business per 1,000 population in 2017, the latest year for which data is available, compared to 2.6 nationally.


(Bob Daemmrich)

After months of speculation, a new report says political personality Beto O'Rourke is mulling a run for Texas governor that he will announce later this year.

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Jordi is an Austin-based rapper who represented Texas at the 2021 Red Bull Batalla. (Esparza)

Austin rapper Jordi Esparza may not have won the 2021 Red Bull Batalla, the world's largest Spanish freestyle rap competition, but for a spirited two rounds, the 22-year old Mexican native looked like he had every right to.

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