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Ever heard of alcoholic edibles? These Austin-made snacks are infused with wine

(Boozy Bites)

Dee Bryant saw a problem with the standard jello shots. You’d have to scoop the edible alcohol out with your hands or tongue, it’s kind of slimy and you may not be entirely sure what’s in it.

So Bryant created Boozy Bites, a vegan wine-based treat that comes in pushup cups for easy snacking. The 15% alcohol treats are made from oranges sourced in Florida. And the recipe also involves three different forms of seaweed that help prevent it from melting. In the end, you get a 1.6-ounce bite that’s just shy of a half glass of wine.

“It really holds its integrity in Texas heat in the summer, so you're not going to have issues if you're by the pool or the lake,” Bryant said. “We recommend serving them chilled. By all means, they taste much better cold.”

Boozy Bites launched online in September 2020 before expanding to some grocery stores in 2021. Now, you're able to find them downtown at W Austin and the Fairmont Hotel, along with some bars, restaurants and liquor stores.

When Austonia talked to Bryant, the company was preparing for Fourth of July orders, as Boozy Bites are a big hit for holidays and other celebrations. As for flavors, there are margarita and cocktail-inspired packs or the option to order a mix and match pack of 20.

Dee Bryant started Boozy Bites to (Boozy Bites)

One of Bryant’s favorite memories from starting the company came when she brought Boozy Bites to a family reunion and her grandma walked around showing people how to use the push-up.

“I've seen them really be so fun across so many celebrations,” Bryant said. “At our Friendsgiving we have them, which always creates fun moments or for Galentine's Day.”

Boozy Bites are designed with an easy pop-up. (Boozy Bites)

Bryant’s love for this kind of work was formed while she lived in New Orleans doing research as a theoretical math major. She got a job bartending in the evenings at Coyote Ugly and over the summer, she became interested in brands and their role in social activities. She went on to get her MBA and work at PepsiCo.

Eventually, she came to Austin to launch her own brand. What started as Ethyl Ambrosia in 2019, is now Boozy Bites, after closing shop during the pandemic and rebranding. Now, Bryant's team is 15 people strong, working out of a space in East Austin.

“Austin just has such an innovative entrepreneurial spirit that I knew bringing a new brand to life just really made a lot of sense here,” Bryant said. “There's a fantastic group of entrepreneurs and folks that are in the early stages like we are and then also the ones that have really taken their brands to national recognition or to exit and so there's a lot of just really great resources from mentors and advisors.”


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(Bob Daemmrich)

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(Kura Revolving Sushi Bar/Instagram)

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