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Buc-ee's boasts booming employee base while nearby businesses struggle to hire
(Buc-ee's/Twitter)

It seems almost every business has a "Now Hiring" sign plastered on the front door, but not Texas' beloved Buc-ee's, the world record holder for largest convenience store, which has become a sensation on social media for retaining its workforce.


The jobs report from the Biden administration, which was released last week, showed that job growth for April was lower than expected, only rising by 266,000 people, leading economists to declare a workforce shortage across multiple sectors. Austinites can see businesses with "Now Hiring" signs just by going to their local coffee shop, gas station and retail store.

General counsel for Buc-ee's Jeff Nadalo said contrary to other businesses in the area, the beaver-themed convenience store has a huge amount of people who want to work at the company.

"With our very robust benefits plan and pay structure, we're still able to encourage and get applicants to apply," Nadalo told Austonia.

The benefits?

Buc-ee's proudly starts employees at just less than double the minimum wage at $14, advertises 40+ hour work weeks, offers three weeks of paid time off and has 401k and complete healthcare options for employees. Buc-ee's advertises the competitive compensation openly, displayed on signs at store locations.


Nadalo said Buc-ee's strives to create a positive work environment and promote from within, meaning applicants can join at an entry-level position and eventually be promoted to a management or corporate role.

"Our motto is 'Clean, friendly and in-stock,' and in order for us to satisfy each of those, we have to look at a business plan that serves the customer but also provides an environment where employees are going to want to stay and will encourage career development," Nadalo said.

Between the rising cost of living in Austin, income resulting from pandemic unemployment, changes in life plans and raising awareness over the treatment of employees in the workplace, people are looking for jobs that suit their needs.

Nadalo said there is one more reason people might be applying to Buc-ee's.

"We have really good barbecue."

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A big announcement from Austonia

Howdy, and happy holidays.

I have some big news for you.

Austonia is now part of 6AM City, a fast-growing network of hyper-local newsletters across the country.

I’m proud to be telling you this, because 6AM City’s mission is very much like Austonia’s — a daily morning update on events, things-to-do and news, with an underlying mission of community building in the cities they serve.

If you’re not already subscribed, 6AM City’s Austin newsletter is called ATXtoday. One of its city editors is Laura Figi, who you’ll remember for her previous great work on Austonia’s newsletter.

I’ve been reading ATXtoday every day since it launched last year.

Starting this week, you’ll receive ATXtoday every morning and I’m confident it will become part of your daily wake up routine. Be sure to add hello@theatxtoday.com to your contact list (how to do that here).

Meantime let me thank you for your readership and support of Austonia, and convey my wishes for a great holiday season for you and those close to you.


Thank you,

Mark Dewey

Austonia CEO

Tito's releases (not so?) ugly sweater line for the holidays, profits to charity

Tito's Handmade Vodka

Show your love for Tito's and for the community this year with a wide selection of not that ugly, uglyish, ugly, uglier, and ugliest holiday sweaters.

There's lots choose from, and plenty of accessories like scarves and socks, plus gear for your dog, too.

All of the items can be purchased online or at the Love, Tito’s Retail Store in Austin, TX. 100% of all net proceeds from online or in-store purchases go to one of the nonprofits we’ve teamed up with.

Click here to see the entire collection in the Tito's store.