Austonia daily newsletter—direct to your inbox 6 a.m.
×
becomeMemberIcon

become a member

(F45/Instagram)

Austinites will soon be able to train like some of Hollywood's biggest stars as F45, a fitness franchise backed by major celebs, like Mark Wahlberg and David Beckham, is on its way to Austin.


F45 listed Austin as the location of its corporate headquarters in a June 21 federal filing—a big shift for the California company. The fitness franchise is preparing for its initial public offering, which will be as an Austin-based company.

F45 will be one of many California companies—Tesla, Oracle and Samsung—that have recently expanded in the Capital City. The company has several famous investors on its side—famed basketball player Earvin "Magic" Johnson and golfer Greg Norman in addition to Wahlberg and Beckham.

The fitness company is opening a 44,000-square-foot headquarters, located at Penn Field on 801 Barton Springs Road, with a lease running through 2029. F45 was one of the early adopters of Austin-based real estate-technology platform AnthemIQ, helping tenants find commercial real estate.

F45 focuses on one-on-one 45-minute workouts, which patrons watch on in-studio displays. With 2,247 franchise agreements spanning across 63 countries, F45 also has offices in Australia and England.

"We believe this flexibility will enable us to capitalize on our estimated long-term global opportunity of over 23,000 studios," the company said in its filing.

The greater Austin area already has 11 F45 locations, which take up 1,600 square feet of space each.

Popular

If the FDA approves emergency use authorization of its COVID vaccine for kids, those 5 years and older will all be eligible for a shot. (Pexels)

The Food and Drug Administration will consider Pfizer's COVID-19 vaccine application for emergency use authorization in 5-to-11-year-olds on Tuesday. The vaccine will likely be available to kids starting next week.

Keep Reading Show less

Tesla stock capped at $1 trillion for the first time after a sale of 100,000 electric cars. (Tesla)

Tesla is officially in with the big guns.

After Hertz Global Holdings Inc. placed an order of 100,000 Teslas—the biggest single electric car purchase ever—Tesla officially hit the $1 trillion market cap for the first time.

Keep Reading Show less

Northwest Arkansas is urging Austinites to move once again with a free one-way ticket giveaway. (Laura Figi/Austonia)

They say imitation is the sincerest form of flattery, right?

While Northwest Arkansas isn't exactly looking to be a breakfast taco-loving, live music-having tech hub, it is branding itself as the Austin of yesteryear. And who better to come to the quickly-growing paradise than Austinites themselves?

Keep Reading Show less