NFTs, which are essentially unhackable codes used as one-of-a-kind "certificates of authenticity" paid for with cryptocurrency Ethereum, have been cropping up in the Austin art scene and worldwide—and they're quickly evolving into a sports fans' paradise as a new way to snag some bragging rights through digital trading cards, tickets and highlight reels.
Here are five Austin-based athletes and sports venues now involved in NFTs:
NiftyHorns—emerging Texas NFT producer
🚨🤘🏽Player Announcement!— Nifty Horns (@NiftyHorns) September 24, 2021
First up to the plate - a man who capped a scorching spring with postseason heroics in Omaha - from El Paso, TX…
Ivan Melendez! @ivanmelendez17_
NFT trading cards for the Hispanic Titanic will be available this fall as part of our first pack drop. pic.twitter.com/2xI3aMd6Tv
College sports' entrance to NFTs originally came from another Austin—a picture of Stephen F. Austin's women's basketball team as they made their first NCAA championship berth was the first to break into the market in March 2020.
Now with NCAA NIL rules in their favor, it's easier than ever for Texas athletes to cash in on their clout. The University of Texas' LEVERAGE Lineup looks to serve as a database to connect even walk-on Longhorn athletes—like Surly Horn's "Burnt Ends" tight ends deal—to lucrative sponsorship contracts.
But there hasn't yet been a database that gives each player their own Robinson-esque NFT trading card—until NiftyHorns stepped in with an NFT business model that they hope to one day have officially linked to the school.
They've already made headway with an NFT for Longhorns baseball player Ivan Melendez using the same blockchain utilized by TopShot.
"(We want to) not make it exclusive to star players or just the big three sports," NiftyHorns co-founder Josh Pitel said. "We feel very fortunate to be in a space where the fan base is large enough and passionate enough to actually support a wide variety of athletes."
Bijan Robinson—Candy.com trading card
With nearly 130,000 followers across Twitter and Instagram, Bijan Robinson is a star on and off the football field. He's used that clout to his advantage and partnered with Raising Cane's, Athletic Brewing and Centre Apparel.
And he's now following in the footsteps of NBA's TopShot with his very own NFT. Trading cards are a growing commodity in the NFT community, with TopShot raking in $700 million on cards, highlight reels and more last year.
Robinson's 100 Rare NFTs currently sit at $250 and feature a hero shot, his jersey number, position and an animated signature with a sleek, high-tech gold finish.
COTA NFTs—360 views and tickets too
Each of the two NFTs feature 360 views of different aspects of the COTA track. (Circuit of the Americas)
Back in October, Circuit of the Americas chairman Bobby Epstein appeared to embody his promise to make the 2021 U.S. Grand Prix the "biggest event on the planet this year" as an estimated 400,000 attendees made it through the gates for the Formula One weekend event.
To commemorate the event, the circuit decided to leap into the trendy NFT scene with two 360-degree panoramas, set at minimum bids of $30,000 each. And like many who look to tack on physical elements to the mystical crypto world, the circuit includes two VIP passes for MotoGP or Formula 1 events this year or next.
"Circuit of The Americas hosts some of the world's most iconic sports and entertainment events," Epstein said in a press release. "Just as visitors realize how unique and special COTA is, we know collectors will appreciate the significance behind our designs as well as the premium hospitality associated with the winning bids."
Campbell-Williams Field NFT Collection—a true UT NFT
Check out this dope project I did for the Campbell-Williams Field NFT Collection!— Bryson Williams (@artofbryson) September 11, 2021
Titled "Longhorn Legacies" Made in collaboration with @VybHouse and @Rickthelaureate
For more info check out https://t.co/XFr5gDSFtapic.twitter.com/SRCyWsjVqM
As the school's two Heisman Trophy winners, UT football legends Earl Campbell and Ricky Williams made sports history at their times as running backs for the Longhorns football team—and they encouraged others to become part of sports history themselves with a rare collection of 100 NFTs in honor of the renaming of the school's historic football stadium.
In collaboration with UT, Campbell and Williams created the collection a year after the Darrell K Royal-Texas Memorial Stadium was renamed in their honor. The "Campbell-Williams Field NFT Collection" included:
- The Campbell-Williams Experience NFT, which gives its owner two VIP tickets to the 2022 Super Bowl and Williams' Super Bowl 2022 party in Los Angeles,, dinner with Earl Campbell and friends and a 'UT Legend' memorabilia package.
- The ArtofBryson NFT, which included two tickets to The Red River Showdown (UT vs. Oklahoma) on Oct. 9, a Zoom call with both Williams and Campbell, signed cleats from current running back Robinson, and other care package add-ons.
- The Moon Ticket: six NFTs that grants its owners to an out-of-this-world astrology chat with Williams
- And the 100 trading-card style NFTs featuring artwork and both players' digital signatures.
USMNT—and their NFTs—come to Austin
As the U.S. Men's National Team headed to Austin's brand-new Q2 Stadium to play Jamaica in October, so did its Only Forward Art Series. This edition of the months-long series featured a poster design from Austin artist Phoebe "Feebee" Joynt.
Joynt incorporated her specialties in graphic design, street art and logo work to create the gameday poster, which was featured around town, at Austin FC's downtown store and online as an NFT.
"I was thrilled to work with FootyCon and U.S. Soccer," FeeBee told the USMNT. "I've always had a passion for soccer after being introduced to the sport by my dad as a young child and I'm so excited to create a piece inspired by the game that also references and is in dialogue with the amazing city of Austin that I call home."
The rare free NFT became available to all fans attending the Oct. 7 World Cup Qualifier as well as via purchase on the NTWRK app the day before the game.
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Despite a 2-0 deficit, there was a pot of gold for Austin FC after all as it celebrated its annual Pride Night with rainbows and a 2-2 comeback draw to FC Dallas Saturday night.
After three FC Dallas losses last season, the Dallas derby draw marks the first time Austin FC has tied against its Copa Texas rival. Austin continues to edge over FC Dallas as it sits at 3rd in the MLS West.
Here are the biggest takeaways from the match:
A somber start
Decked out in colorful hues for LBGTQ+ Pride, Verde fans started the match on a somber note as they held up banners to take a stand against gun violence before the match.
As the national anthem began, fans held up banners with the names of each child that was killed in the Uvalde school shooting and a plea to "end gun violence."
The supporters' section was also dotted with Pride flags and a "Bans off Our Bodies" banner in protest of the Supreme Court's decision to overturn Roe v. Wade.
FC Dallas earns a 2-0 lead
That sober tone continued onto the pitch. With midfielder Daniel Pereira's absence due to a red card, the Verde and Black lost two goals to FC Dallas by the 70th minute of play.
FC Dallas played it sneaky for the first half of the match, giving Austin FC plenty of room to hold possession as it waited to strike on a Verde error. That mentality proved dangerous for Austin as Dallas' Paul Arriola took advantage of Brad Stuver's deflection to score the first goal of the night in the 57th minute of play.
Dallas struck once more as Brandon Servant pushed past the Verde line to score the second goal of the match.
Austin FC strikes back
But energy quickly returned to Austin's favor thanks to Designated Player Sebastian Driussi, who scooted past several FC Dallas defenders alongside Moussa Djitte to snag an unlikely first goal for Austin.
A full Verde comeback
Austin's subs proved deadly as momentum returned to the home team toward the end of the match. A well-placed cross from Nick Lima—and a diving header from a fresh-legged Danny Hoesen—helped the team secure the draw with a second Verde goal in the 84th minute of play.
Hoesen, who was Austin's first starting striker last season, has now scored two goals with the team after a yearlong injury stuck him on the bench.
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Hours following the U.S. Supreme Court's ruling to overturn Roe v. Wade, the landmark ruling that guaranteed a constitutional right to an abortion, on Friday, about 1,000 people gathered in Republic Square with signs calling for change.
The rally, organized by the group Rise Up 4 Abortion Rights Texas, started at the federal courthouse on Republic Square on Friday at 5 p.m. before the crowd marched to the Texas Capitol. More protests are expected to ensue over the weekend.
People showed up with all types of signs like Mindy Moffa holding up, "Keep your filthy laws off my silky drawers."
Austin joined cities across the country that saw protests for a women's right to an abortion after the ruling.
According to a recent UT poll, 78% of Texas voters support abortion access in most cases.
Sabrina Talghade and Sofia Pellegrini held up signs directed at Texas laws. A Texas trigger law will ban all abortions from the moment of fertilization, starting 30 days after the ruling. When state legislators passed the trigger law last summer, it also passed laws for more protection of firearms, including the right to open carry without a permit.
Lili Enthal of Austin yells as around 1,000 Texans marched to the Texas Capitol.
From the Texas Capitol, Zoe Webb lets her voice be heard against the Supreme Court ruling.
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