Before transplant Elon Musk dubbed the city a "boomtown," a nickname had already emerged: "Silicon Hills". But the name, a mesh of the Bay Area's "Silicon Valley" moniker and a reference to West Austin's Hill Country landscape—hasn't sat well with some.
I'd be ok if I never saw the nickname "Silicon Hills" used ever again.— Matt Largey (@Matt Largey) 1636763951
Love or hate that Austin has been commonly coined "Silicon Hills," the phrase is likely here to stay. Half of the name, silicon, refers to the base material of semiconductors used in computer circuits, and it's key to Austin's reputation as a tech hub.
According to the Austin Regional Manufacturers Association, 20,820 people in Central Texas are employed by semiconductors, computer and related manufacturers. A new Texas task force is aimed at attracting semiconductor investment into the state. And Samsung has been eying nearby Williamson County for a $17 billion semiconductor factory.
It's also worth looking at how the phrase Silicon Valley started to be used. Like Austin's, it's hard to pinpoint. But it's speculated that East Coast defense contractors first used the phrase when traveling to the Bay Area for business. Another clue on its origins is in the 1970s when technology reporter Dan Hoefler published pieces with the header "Silicon Valley USA" after hearing a marketer use the term.
Laura Lorek, founder of Silicon Hills News— a publication that reports on tech in Austin and San Antonio—is an obvious fan of the phrase. She says she knew she wanted to name the publication that as soon as she saw that the domain name was available.
"Silicon Hills means much more than a comparison to Silicon Valley," Lorek wrote in an email to Austonia. "Central Texas is about silicon. Austin has decades of expertise as a chip manufacturer."
"The phrase 'Silicon Hills' communicates sophistication to anyone who knows about the roots of the technology industry," Lorek said. "The influence of the semiconductor industry laid the foundation for all the tech that has followed."
The phrase may be a welcome sign for the influx of tech workers flooding in from Silicon Valley and elsewhere.
But protest of the term is perhaps just the scratching the surface on larger feelings of "techlash": rising housing costs, displacement, new tools that sometimes seem more troubling than they do innovative, and a serious lack of workforce diversity. And for decades of residents who want Austin to keep its "weird" instead of emulating the Bay Area, a term so similar to "Silicon Valley" may not be welcome.
"Some people here love the tech industry and some people don't," Lorek said. "Silicon Hills represents change, and a lot of people are uncomfortable with change."
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By Jonathan Lee
The Planning Commission was split Tuesday on whether to help save an eclectic lakefront estate from demolition by zoning it historic amid concerns over tax breaks and the likelihood that a previous owner participated in segregation as a business owner.
The property in question, known as the Delisle House, is located at 2002 Scenic Drive in Tarrytown. The main house, with Spanish and Modern influences, was built in 1923 by Raymond Delisle, an optician. A Gothic Revival accessory apartment was built in 1946. The current owner applied to demolish the structures in order to build a new home.'
Historic preservationists, for their part, overwhelmingly support historic zoning, which would preserve the buildings in perpetuity. The Historic Landmark Commission unanimously voted to initiate historic zoning in July, citing architectural significance, landscape features and association to historic figures. City staffers recommend historic zoning, calling both structures one-of-a-kind examples of vernacular architecture.
Tarrytown neighbors have also banded together to stop the demolition. Many have written letters, and a few spoke at the meeting. “How could anyone buy this property with the intent of destroying it?” Ila Falvey said. “I think it’s an architectural treasure.”
Michael Whellan, an attorney representing the property owner, said that the claims made by preservationists are shaky. The buildings are run down, he said, and have had substantial renovations. A structural engineer hired by the owner said any attempt at preservation would involve tearing down and rebuilding – an undertaking Whellan said would likely cost millions.
Whellan also argued that any historical significance derived from the property’s association with Delisle and longtime owner C.H. Slator is dubious. “These men are not noted for any civic, philanthropic or historic impact,” he said.
What’s more, according to Whellan, Slator likely participated in segregation as the owner of the Tavern on North Lamar Boulevard between 1953 and 1960.
A city staffer, however, said she found no evidence to support the claim. “We would never landmark a property where a segregationist lived, or there was a racist person,” Kimberly Collins with the Historic Preservation Office said.
Commissioner Awais Azhar couldn’t support historic zoning in part due to lingering uncertainty about Slator. “Focusing on that factor is not here to disparage an individual or family. It is not about playing the race card. This is an important assertion for us to consider as Planning commissioners,” Azhar said.
Commissioner Carmen Llanes Pulido said that allegations of racism should come as no surprise. “We’re talking about white male property owners in the 1950s, in Austin, on the west side – and of course they were racist,” she said. But she argued that allowing the house to be demolished based on these grounds does nothing to help people of color who have been harmed by racism and segregation.
The question of tax breaks was also controversial. Michael Gaudini, representing the property owner, said that the tax breaks associated with historic zoning would exacerbate inequality by shifting property tax burdens to less affluent communities. City staffers estimate that the property, appraised at $3.5 million, would get either a $8,500 or $16,107 property tax break annually, depending on whether a homestead exemption is applied.
Commissioner Grayson Cox preferred the commission focus not on tax breaks but on whether the structures merit preservation. “To me, nothing in the historic preservation criteria lists, is this person deserving of a tax break or not?”
Azhar, on the other hand, said he plans to propose a code amendment getting rid of city property tax breaks for historic properties.
The commission fell one vote short of recommending historic zoning, with six commissioners in support and three opposed. Azhar and commissioners Claire Hempel and Greg Anderson voted against.
The odds of City Council zoning over an owner’s wishes are slim. Nine out of 11 members must vote in favor, and there have only been a handful of such cases over the past several decades.
What's new in Austin food & drink this week:
- Nau's Enfield Drug closing after losing their lease. Did McGuire Moorman Lambert buy the building, with its vintage soda fountain?
- Nixta Taqueria Chef Edgar Rico named to Time Magazine's Time 100 Next influencer list, after winning a James Beard Award earlier this year.
- Question: From what BBQ joint did pescatarian Harry Styles order food this week?
- Austin Motel is opening the pool and pool bar Wednesday nights in October for Freaky Floats.
- Vincent's on the Lake closing due to "economic conditions and low water levels [at Lake Travis]."
- Cenote has closed its Windsor Park location. The East Cesar Chavez location remains open.
- The Steeping Room on N. Lamar has closed.
- Local startup It's Skinnyscored new financing for its gluten-free pasta business.
- P. Terry's opened a new location in Kyle, at 18940 IH-35.