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When GameStop stock hyper-squeezed from an average of $18 per share to $347—more than an 1800% increase—in late January, it took the financial sector by surprise, coining a term for stocks fueled by a social media craze: meme stocks.

Though some SEC regulators rallied for retribution over the artificial rise of the video game company's stock, it never came. Less than six months later, experts are predicting a similar, possibly bigger, stunt put on by Redditors with movie theater chain AMC. Some Austinites are hoping to profit.

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