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TikTok to join other tech giants with move into downtown Austin tower

The rendering of the skyscraper to the left will reportedly be home to TikTok. (Cousins Properties)

TikTok is the latest social media platform building roots in Austin. The Austin Business Journal reports that the video-sharing app has signed a lease for 125,000 square feet of downtown office space.


With this move into 300 Colorado St., TikTok is set to join Meta and Google with a downtown presence. The skyscraper was finished in 2021 and has about 353,000 square feet in total, with TikTok occupying the top six floors, unidentified people familiar with the matter told ABJ.

TikTok is also making masses of hires with 97 open positions in Austin with roles ranging from marketing and sales to product and corporate support.

TikTok, owned by ByteDance Ltd., is moving onto turf of other tech giants in Austin at a time when it’s outperforming them. Data at the end of last year found TikTok surpassed Google, Facebook and Apple in a ranking of the most popular websites. And Meta reported a notable dip in profits in its most recent quarter report.

Austin’s popularity is not just inside the tech giants, however. On a user level, many popular accounts and creators like Chupie the cat and Bastrop Cattle Co. are based in Central Texas and videos with the Austin hashtag have 1.7 billion views.

Wind of TikTok moving into downtown has been floating around since last summer. In the meantime, some employees have reportedly been using a co-working space in Austin.

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1923 Lake Austin mansion demolition request pitting preservationists and some neighbors against owner and city preservation office
Austin Monitor

By Jonathan Lee

The Planning Commission was split Tuesday on whether to help save an eclectic lakefront estate from demolition by zoning it historic amid concerns over tax breaks and the likelihood that a previous owner participated in segregation as a business owner.

The property in question, known as the Delisle House, is located at 2002 Scenic Drive in Tarrytown. The main house, with Spanish and Modern influences, was built in 1923 by Raymond Delisle, an optician. A Gothic Revival accessory apartment was built in 1946. The current owner applied to demolish the structures in order to build a new home.'

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Freaky Floats and other Austin food & drink news
Austin Motel

What's new in Austin food & drink this week:

  • Nau's Enfield Drug closing after losing their lease. Did McGuire Moorman Lambert buy the building, with its vintage soda fountain?
  • Nixta Taqueria Chef Edgar Rico named to Time Magazine's Time 100 Next influencer list, after winning a James Beard Award earlier this year.
  • Question: From what BBQ joint did pescatarian Harry Styles order food this week?
  • Austin Motel is opening the pool and pool bar Wednesday nights in October for Freaky Floats.
  • Vincent's on the Lake closing due to "economic conditions and low water levels [at Lake Travis]."
  • Cenote has closed its Windsor Park location. The East Cesar Chavez location remains open.
  • The Steeping Room on N. Lamar has closed.
  • Local startup It's Skinnyscored new financing for its gluten-free pasta business.
  • P. Terry's opened a new location in Kyle, at 18940 IH-35.